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Best WooCommerce Google Analytics Pro Plugins in 2023

You’re a busy entrepreneur running a successful eCommerce store. Finding the finest google analytics pro plugins to optimize your WooCommerce store can be time-consuming. We did the work for you!

These plugins can help your WooCommerce store get detailed, adding tracking ID, advanced insights into your customer behavior, and checkout funnel.

Here, we selected the best apps based on the app ratings, number of reviews, app’s top features, and other objective criteria. We hope this information will help you search for an app that suits your needs.

9 Best Google Analytics Pro Plugins for WooCommerce

Matomo Analytics

Matomo Analytics

⛩ Matomo 🚦 4.8 (89)
💰 Free | Start from €19.00 / Year

Matomo analytics is an alternative to Google analytics that is free and open source. It has a lot of advanced features and is great if you want to use an on-site, open-source solution to track conversions, customer flow through your e-commerce site, and simple page visits. The way Matomo handles privacy is well-known. With this plugin, you can see the whole picture, and you own all of your data. Some of the tool’s features, like conversion and goal tracking, are very advanced and can be used at the enterprise level.

Analytify

Analytify

⛩ Analytify 🚦 4.7 (239)
💰 Start from $59.00 / Year

This is one of the most popular Google Analytics plugins for WordPress because it is very easy to set up. The reports are interesting to look at and easy for even beginners to understand. It has a variety of reports, including those about the whole web, real-time data, eCommerce data, and social media interactions. It also gives you the chance to keep track of any custom post types you may have on your website. Also, you can see the statistics for each post right on the front end of your website.

Actionable Google Analytics for WooCommerce

Actionable Google Analytics for WooCommerce

⛩ tatvic 🚦 4.69 (93)
💰 Start from $39.00

This plugin enables eCommerce conversions and user ID monitoring in Google Analytics. It measures ad conversion, Facebook Pixel, and custom analytics. It’s straightforward to set up and saves time over manual Analytics code integration. This plugin offers detailed reporting and an easy Google Analytics connection.

This plugin lets you monitor site data and optimize retail tactics and marketing. GDPR-compliant and compatible with other WooCommerce plugins. User-friendly admin interface.

MonsterInsights

MonsterInsights

⛩ MonsterInsights 🚦 4.6 (2529)
💰 Start from $99.50 / Year

MonsterInsights is one of the best analytics plugins for your WooCommerce store that is also easy to use. It will give you useful information about how people use your whole website and give you reports on eCommerce events. One of the cool things about this plugin is that you can access the reports from your WordPress dashboard. It will give you information about users in real-time as well as information about how people have used different pages, posts, or sections of your site over time.

The plugin will also help you with A/B testing and make your site run faster. Also, you can set up custom events to track without going through a lot of complicated steps.

Actionable Google Analytics and Google Shopping plugin for WooCommerce

Actionable Google Analytics and Google Shopping plugin for WooCommerce

⛩ Conversios 🚦 4.6 (164)
💰 Free | Start from $19.00 / Month

The new and improved Ecommerce Google Analytics Plugin for WooCommerce is there to help you Know and Measure What Matters to Your Business.

As a Premium Google Ads Partner, we’re excited to bring you a new and improved Google Analytics Integration Plugin that does all the eCommerce tracking in Google Analytics. There are more than 40000 active eCommerce businesses in 150 countries that use, benefit from, and grow with the help of this plugin. The plugin works with Google Analytics version 4. (GA4)

Site Kit by Google

Site Kit by Google

⛩ Google 🚦 4.2 (509)
💰 Free

Google’s official plugin for WordPress, Site Kit gives you information about how people find and use your site. Site Kit is a one-stop-shop for deploying, managing, and getting information from important Google tools that will help a website do well on the web. It puts authoritative, up-to-date information from a number of Google products right on the dashboard of WordPress, making it easy to find.

WooCommerce Google Analytics Pro

WooCommerce Google Analytics Pro

⛩ SkyVerge 🚦 4.00 (20)
💰 Start from $79.00 / Year

This is an apparent way to combine Google Analytics with WooCommerce. It shows you your store’s traffic and eCommerce events. You may modify your site to boost conversions and income. The plugin adds sales by product or category, conversion rate, and average order value to your analytics dashboard.

Installing this plugin and enabling expanded eCommerce tracking on Google Analytics is straightforward. Snippets may add custom events.

Jetpack

Jetpack

⛩ Automattic 🚦 3.9 (1771)
💰 Start from $4.94 / Year

You can add Google Analytics to your site if you already have a Premium or Jetpack Professional plan. With the site’s basic statistics, you can see what users do on your site in general. With the integration of avant-garde, you will have access to funnel relationships, visitors and visitors, and full user-specific rates on the site. Note that with these profiling plans, you will also be able to connect e-commerce events to Google Analytics’s more advanced features.

ExactMetrics

ExactMetrics

⛩ ExactMetrics 🚦 2.50 (1499)
💰 Start from $99.50 / Year

Exactmetrics is one of our favorite WooCommerce plugins for analytics, and it also does a good job when it comes to reporting. This is an all-in-one tool that works perfectly with Google analytics. You can set up event tracking right away, and you can see the number of visitors in real-time from the WordPress dashboard. Exact Metrics should be on your list if you want a premium, high-quality solution for analytics and WooCommerce revenue reporting. In fact, it’s on ours, too.

Frequently asked questions

What is Google analytics?

Google analytics is a free web analytics service offered by Google that can be used for tracking and analyzing performance of a website or an app to enhance SEO optimization. It tracks various metrics and provides analytical tools for engagement analysis. The service is offered by Google’s marketing platform and is free to anyone with a basic Google account.

What is the main purpose of analytics?

The main purpose of analytics is to help us identify trends and deduce important stats and data that may be hard to detect on initial analysis of raw data. Analytics help organizations make a more informed choice when dealing with sales, business running costs, employee retention etc.

Why do I need Google Analytics?

We need Google Analytics to give us a clearer picture of our site’s evaluation. Metrics such as marketing data, content count and product sales are all evaluated relative to user engagement.

How does WooCommerce integrate with Google Analytics?

WooCommerce is integrated with Google Analytics by going through the steps outline below:

  1. Download the extension from WooCommerce.com > My Account > Downloads
  2. Go to plugins > Add new > Upload and select downloaded Zip file
  3. Click “Install now” then “Activate”
  4. Click “Connect WooCommerce to Google Analytics” link, follow the instructions in the link for configuration

How do you check if Google Analytics is working?

We can check Google Analytics is working by going through the steps outlined below

  • Open Google Analytics 4
  • Reports
  • Real time

If you can see traffic on your site then you have set up Google Analytics properly.

Difference between MonsterInsights vs Google Analytics?

The core difference between MonsterInsights vs Google Analytics is that Google Analytics is a free web analytics tool offered by Google and MonsterInsights is a word press plugin that connects to Google Analytics. MonsterInsights is more suited to beginners and Google analytics is for the more experienced site owner.

How do I set up Google Analytics eCommerce tracking?

To set up Google Analytics eCommerce tracking follow the steps outline below
Go to your Google Analytics accounts => Click on the admin button in the bottom left corner => Navigate to the correct view => Click on e commerce settings => Enable “e commerce” => add eCommerce tracking code to your site.

What is Google Analytics eCommerce conversion rate?

E-commerce Conversion Rate is defined by Google as: “The ratio of transactions to sessions, expressed as a percentage.” Google Analytics calculates eCommerce conversion rate by using the formula below :

(Number of goal conversionsThe number of sessions) * 100

We know that choosing the right WooCommerce plugin can be daunting. These are the best WooCommerce plugins we found during our research, and we honestly hope one of them is the right one for your store.

If you think there’s an excellent plugin or extension worthy of this list, drop an email to our team at [email protected](dot)com. Until then, happy growing!

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