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Picture this: You’re on hold with customer service, listening to the same terrible elevator music for what feels like hours at this point. You’ve given up hope of ever speaking to a real human being,…

There are innumerable fundamental forces that govern life, some more prevailing than others. There is one however that has stuck. It’s almost an intoxicating drug to some and a downright necessity to others.  In nature,…

In today’s fast-paced digital world, customers expect exceptional experiences when they buy products and services online. To meet these expectations, it’s crucial for businesses to understand their audience and use effective strategies to create a…

As customer experience has evolved into one of the primary differentiators for every company, businesses are currently grappling with how to improve it. Never before has it been more crucial to prioritize your customers due…

Sell me this pen! These are the iconic words of Jordan Belfort at the end of the movie “Wolf of Wall Street”. Admittedly, this movie most certainly glorified sales into this mythical and ultimate beast…